Vidit Aatrey

Founder and CEO, Meesho (YC S16)

Bengaluru Area, India

Summary
marketing strategy networking Product Strategy Fundraising User Experience
Building Meesho to make it super-easy for small businesses to sell online in India. Meesho is a Y Combinator Summer 2016 startup.

I have 2+ years of experience in Sourcing, Production Planning, Supply Chain and Operations at ITC-Packaging Division. As the Project Manager (reporting to the CEO), I designed and implemented an production and inventory planning automation solution across 70+ production lines in 3 factories. Led the lean and six sigma projects, including 50% reduction in changeover times for printing machines, for the division.

At InMobi, my first role was in the Strategy and Operations team, directly under the Chief Revenue Officer. Program managed several key business initiatives including revenue forecasting, brand agency deal modelling and global quarterly business review. After getting promoted to Sales Manager, I sold mobile ad solutions to major OEMs globally (three major deals were signed across Brazil, South Korea and India)

I graduated from IIT Delhi (2012) in Electrical Engineering with interest in Image Processing, Signal Analysis and Quant Models. Awarded Resolution Fellowship for winning the Global Social Venture Challenge at Singapore, 2011, organised by Resolution Project.

Skills and Specialities: Mobile Strategy, Global Mobile Ad, OEM Partnerships, Sales and Account Management, Large Capex Projects Management, Supply Chain, Sourcing, Operations
Experience

Founder and CEO at Meesho

Nov 2015 - Present

Meesho is a mobile-first e-commerce platform for the specific needs of small businesses in India. Businesses can create an online shop within seconds, share on WhatsApp and Facebook, keep customers updated with new products, get new customers leads in real-time and collect payments over chat easily. Meesho is a Y Combinator Summer 2016 startup. App Link: https://play.google.com/store/apps/details?id=com.localwizard&hl=en

image/svg+xml
Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...