Robbert-John Sjollema

Consultant at IndaHash, Mentor at Techstars, Co-Chair of the Startup & SME Academy, Owner of Continae


Interim Management Marketing
Founder of dutch e-commerce platform in 2004, selling electronics to consumers all over the BeNeLux before the rise of giants like Alibaba. Graduated as a Bachelor of Business Administration in Amsterdam in 2005, traveled Asia for a year in 2006 to source for electronics to sell through my e-commerce platform, moved to Singapore permanently in 2008. Worked for 6 years as a PR manager for a leading entertainment company, and concurrently for 2 years as a sales and (digital) marketing manager for a leading Internet Service Provider.

After having fulfilled management level functions for more than 15 years, i`ve decided to set up my own consulting firm in 2014 with specialization in startup consulting, interim management, business process optimization, digital marketing and data analytics. Clients include the Embassy of the Netherlands in Singapore, ADB-DutchCham (Dutch chamber of commerce in Singapore), f.Club Singapore, Viewqwest, Sense Model Management, Creative Insurgence, 5 Sensi, Manifera Software Development, Aptus dental.

Passion for financial markets, data analysis, behavioural economics, problem solving.

Always open to discuss possible collaborations.

Mentor at Techstars

Jun 2018 - Present

Consultant at indaHash

Jun 2018 - Present

Co-Chair at ADB-DutchCham (Dutch Chamber of Commerce Singapore)

Jun 2018 - Present

Co-Chair of the Startup & SME Academy (SSA)

Marketing and Events (Consultant) at Fashion TV club Singapore

Apr 2014 - Present

Digital marketing (adwords, facebook) Corporate events Building and managing website (google analytics) Partnerships Sponsorships

Director at Continae (Business Consulting)

Jun 2005 - Present

Clients: IndaHash the Embassy of the Netherlands in Singapore ADB-DutchCham (Dutch chamber of commerce in Singapore) f.Club Singapore Viewqwest Sense Model Management Creative Insurgence 5 Sensi Manifera Software Development Aptus dental Startup consulting: - optimizing business processes - Creating business plans which include strategic and market analysis, marketing plan, organizational plan, financial plan (P&L, cash flow, break even, balance sheet) - Creating pitch decks, presentations and teasers for funding rounds. - Creating websites (set up SEO, analytics) - creating and executing digital marketing plan (certified) Digital marketing consulting: - setting up and managing advertising accounts with google, facebook, twitter, linkedin - create advertising content - analyze target group - monitor and tweak advertising results - create advertising budgets


Business Administration at HES Amsterdam School of Business

Aug 2001 - Apr 2005

Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...