Reena Srivastava

| Marketing | Demand Generation | Market Research |

Noida, Uttar Pradesh, India

Summary
Pre sales Demand Generation Market Research Marketing
An enthusiastic problem solver, I enjoy and work towards finding meaningful outcomes and results from ambiguous business situations.

With an academic background in engineering with a fairly diverse experience (domestic and international) in multiple functions and roles, I can relate and empathize with businesses in transforming vision to strategy to real-world solutions and implementable projects.

Primary areas of interest as per -
Domains and technology: Information Technology & Services,Embedded & IOT and other engineering industries.

Specialties: Market Research,Demand Generation Analytics,Product Marketing,Product Management,Digital Marketing,Competitive Intelligence,Pre-Sales, strategy and business consulting.

Themes: New business areas, org improvement (efficiency, market leadership and change management), innovation and creative experiments
Experience

Assistant Manager- Marketing and Demand Generation at KritiKal Solutions

Jan 2017 - Present

• Responsible for Marketing Operations,Market Research and Pre-Sales Activities. • Research focused APAC, EU, Middle east and North American regions •Owning the campaign process (plan, create, launch, manage) for Clients & Prospects • Demand generation using Bidding portals, Blogs, Market Research, Contact Discovery and Profiling • Key people profiling, Company Profiling, Competitive profiling etc • For Domain-Web & Mobile Software Applications and Embedded & IOT. • Working on Hoovers and LinkedIn Sales Navigator to extract company profile and information on RPC’s • Secondary research methodology using LinkedIn (sales navigator), Twitter,Facebook, Hoovers, ZoomInfo and Global financial data, Google search toget official profile database.Competitive analyzing to collect information from their sources and create database • Determine forecasts and trends in various business conditions • Prepare weekly reports and presentations of findings. • Regular Analysis of upcoming Government tenders, campaigns and digital platforms • Preparing Technical documents, Contracts and Proposals Contact: [email protected]

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Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...