Nitin Shrotri,cpm,pmp

An Automotive Domain-Product & Project Management expert with 22 years of experience

Pune Area, India

Mahindra & Mahindra Truck & Bus Division

2400 /30mins

Short Biography

A distinguished product & project management professional offering 21 years in automotive domain: Product Management o Understanding business needs using expertise in positioning options, product platform definitions & concepts, pricing, volume forecasting / projections and platform planning o Conceptualizing business, functional & product strategy, leading the market and competitive intelligence, identifying new product opportunities & new features and product concepts o Conducting market research for evaluating buying behavior, perceived value of features, trends, competition movements & GTM strategy o Market opportunity analysis for exports viz. South Africa & Nepal o LMDT (3.5 to 14T GVW) concept development, business case approval o Launched products like 40 T Tractor (Feb’11) and won HCV truck-2011 Prime Mover of the Year Award, 25 T Tipper (Mar’11), 35T Tractor (Jan’12), 31T Haulage Tipper (Jan’13) - 2012 CV of the Year Award, Bulker (Feb’13) &, MN25 Bogie Tipper (Feb’13), 25T Reefer (Jul’13) Project Management o Developing aggregate & vehicle strategy & product plan for domestic, export & advanced technology projects & leading project delivery w.r.t. scope, cost, time & quality targets o Generating business case to evaluate financial viability and perform sensitivity analysis o Accomplished programs like mHawk (42 Months, 81 Crores), mDI CRDe Engine (36 months, 35 Crores) C2 CRDe 2 Cyl mHawk NA Engine (9 months,78 crores) and Automatic Transmission on Scorpio Vlx (25 months,16 crores) o Expertise in new product development & product planning processes, enhanced Project Management Maturity (PMM) level from 1.36 to 4.19 & risk management process maturity level from 1.00 to 3.58 Functional Tools & Techniques -Product Strategy & Product Management, -Quality Function Deployment (QFD) & Market Research -MS Project 2003, -Portfolio Management Skills: -Product Planning & Project Management, Risk Management -Process excellence -People Management

Experience

Deputy General Manager-Product Management-LCV & ICV Platform, Mahindra & Mahindra Truck & Bus Division

Jul 2010 to Present

Product Planning for new LCV & ICV truck projects-right from need gap & market segment identification to product strategy & product definition,target setting using QFD & Market Research techniques,jury evaluation,launch planning and pricing finalization. • Conceptualizing business, functional & product strategy • Conducting market and competitor analysis/intelligence and bench marking; market research-current products perception, new products-trend analysis, competition movements & GTM • Handling industry Volume & OEM Market Shares, CAGR & Lead Indicators tracking with CRISIL • Identifying new product opportunities and new features for business development • Understanding customer need, key buying factors, need gaps identification • Evolving positioning options and product platform definitions / concepts • Researching on key features, USP finalization, variant analysis, value proposition pricing, volume for new products • Overseeing the product lifecycle management - product launch readiness, gateway deliverables management, developing new products, extending current portfolio, variants & killing non selling products • Spearheading communication planning- product training, product bulletin, leaflets & brochures and launch events

Education

Post Graduate Executive Management Program, SP Jain Institute of Management Research

Nov 2008 to May 2010

Bachelor of Mechanical Engineering, Walchand Institute of Technology

Jul 1990 to Jun 1994

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