Lead marketing campaigns from development to roll out and analysis. Lead standalone and complementary digital campaign creation with the digital teams. Lead development and execution of media plans in collaboration with internal and external media partners. Build and lead creative agency partnerships to ensure effective and timely campaign creation. Develop accurate projects priorities, schedules, and execution of marketing campaigns. Work cross-functionally with events, category and traffic teams to guide and support the development of marketing plans to support their business goals. Prepare marketing reports by collecting, analyzing, and summarizing data. Continually evaluate and improve marketing and collaboration processes.