Mansi Gupta

Assistant Vice President - CPG Analytics

Bengaluru, Karnataka, India

Summary
Key Account Management FMCG Analytics
Driving CPG companies leverage the power of data science and analytics in areas of sales & marketing, supply chain and working capital optimization. My ability to cut through clutter and set clear vision & road-map has enabled me to deliver business results.

Experience

Assistant Vice President - CPG Analytics at Genpact

Jun 2018 - Present

Helping CPG companies leverage data science and analytics in the areas of insights, marketing, supply chain and working capital optimization

Associate Customer Marketing Manager at Coca-Cola India

Dec 2015 - May 2018

Growing customer businesses through meaningful marketing interventions grounded in data-driven insights. As National Key Accounts Manager at Coca-Cola India, I have grown my portfolio INR 600 crore business at a strong CAGR of 10% despite category related challenges. Lead the customer business for all Away from Home channels Develop overall growth strategies via pack, portfolio interventions and joint marketing interventions Joint Business Plans: Partner with large customers to build their food & beverage strategy Insights: Drive price and promotions analytics and consumer research to validate hypothesis and design interventions New Business Development:worked on global RFPs for new customer acquisiions and renewals

Region Manager - Aditya Birla Fashion & Retail at Aditya Birla Fashion & Retail

May 2013 - Dec 2015

Effectively manage P&L - Revenue| Market Share and Profitability Drive new store expansion to grow region 3X to reach INR 50 Cr Lead regional retail teams to deliver L2L growth for existing stores and franchisee ROI and profitability

Education

MBA at Indian Institute of Management - Ahmedabad

May 2011 - Feb 2013

Specialized in Marketing and Strategy

B.Tech (Electrical Engineering) at Malviya National Institute of Technology, Jaipur

Jul 2003 - Mar 2007

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