Decision Scientist at Mu Sigma Inc.
Bengaluru Area, India
Mu Sigma Inc.
Dancer for Life, Coffee lover, Unavoidably adventurous.. All time Passion for - Choreography, Movies, Music, Meditation, Editing and Photography.. Will be ever ready to play if you ask me for a game of Badminton, Chess, Cricket, Soccer, Basketball, Tennis, Table Tennis or Volleyball.. You can speak to me in any of these languages - English, Telugu, Kannada, Hindi, Tamil, Punjabi or Marathi :D Favorite Quotes : > "Happiness is only real, when shared" > "I am still Learning"
Data Analyst, Mu Sigma Inc.
Jul 2015 to Present
• Analytical interpretation of client specific confidential business analytics problem statements and explicating the current and future states of the problem • Worked with clients across Customer Logistics and On-line Search Advertising Verticals • Worked mainly on Competitive Analytics, Web Analytics and Predictive Analytics • Engaged with the clients to develop a segmentation of customers that is actionable and enables clear inference of customer needs and hence help them infer clear needs for each group and determine strategies to drive customer engagement and growth • Engaged with the client to identify the effectiveness of the campaigns run by them by making use of test and control methodology and derived results which led the client to take intelligent decisions based on my input • Engaged with clients to analyze advertiser accounts/campaigns in order to provide highly accurate recommendations employing best practices to find new keywords, improve their ad qualities, adopt new features, target efficiently and structure campaigns • Engaged with clients to help them decompose their business problems by analytical hypothesis and provided solutions using statistical and analytical tools
Dancer and Choreographer, Chasse Dance Studio
Jun 2013 to Present
• Choreographer for various styles of dancing like Hip-hop, Contemporary, Jazz, Bollywood and RocknRoll • Performed different styles of dancing at various dance shows on behalf of Chasse Dance Studio