Kapil Malik

Product Management- Analytics | Cloud | Citrix | MBA- IT Business Management

Bengaluru, Karnataka, India

Defining Product Requirements Cost Estimating Product-Market Fit Cloud Services Product Management and Design

Experienced in managing complete PLM for enterprise and cloud/internet focussed products catering to global customers. Currently leading the migration chapter of Analytics & Identity use cases to a cloud-based solution as part of Citrix Cloud strategy (1. Accelerate to the cloud 2. Unify product portfolio 3. Identity new growth areas). Responsible for defining the long-term vision for the product according to the changing digital business transformation concepts and cross-BU planning for the integrated Citrix-wide solutions.

I am an MBA in IT Business Management from Symbiosis, Pune with majors in software solutions management and B.Tech in IT from Delhi.

I am passionate about technology enabled businesses and aspire to create value and recognition in the workplace by producing the best results for the company through synchronisation of constant knowledge and skill acquisition with the company’s vision, mission, values and ethics.

Key Skills:

- Product Management

- Competitive analysis

- Sales enablement

- Customer relationship management

- Product marketing

- Product Pricing

- SaaS

- Cloud

- Data analysis

- User experience design

- Data Analytics (Experienced in descriptive, diagnostic, predictive & prescriptive analytics)

- RDBMS(SQL), data-warehousing and systems integration testing

- SCRUM/Agile methodologies

Areas of Interest:

- User experience (UX)

- Design Thinking (Soon to publish a research paper on Design thinking in Agile environments)

- Mobility

- Analytics

- Data analysis

- AI, ML

- Big data

- Internet technologies

- Mobile technologies

- Indian market

- Digital transformation

- IT Strategy

- DevOps

Happy to connect:

email: [email protected]

Mobile: +91-7028055596


Product Manager at Citrix

Mar 2016 - Present

Key roles & responsibilities: - Responsible for product planning, launch, release, market analysis & requirements validation for Citrix Gateway Analytics & Identity and Access Management - Collaboration with Engineering on a constant basis for roadmap discussions, prioritization, field assistance, interop issues. - Assisting product marketing managers with product collateral, competitive analysis, market data collection, campaign management - New customer acquisition/onboarding activities- POCs, RFPs, presenting product demos - Representing Citrix booths at international conferences. - Administering from concept, to design, sample production, testing, forecast, cost, mass production, promotion, support and EOL - Monitoring product performance by tracking key performance indicators including revenue, cost savings, margin, market share, customer feedback and other indicators identified - Evaluating the market, the competition and establish product pricing Key Achievements: - Citrix Gateway Analytics contributed to at least 45% increase in Upsell to the NetScaler Platinum SKU resulting in increase in earnings upto $30,000 per customer. - Advanced authentication adoption increase from 14% in 2017 to 25% in 2018. - SAML Adoption increase from 45% in 2017 to 60% in 2018. - Excellence Award 'Overall Winner- Citrix Tech fair 2018' for winning the Citrix Tech fair 2018. The judges included our CXOs. As a part of our pitch, we presented the use case, business case and an interactive mock up of the proposed solution. - Consecutive Recipient of Citrix Spot Bonus Award for contributing productively across multiple areas

Test Engineer at Infosys limited

Nov 2011 - Mar 2014

--Global Entity Repository-Master Data Management (GER-MDM), ETL Testing: Worked with one of the Big 4’s in auditing firms for data validations using SQL (Oracle TOAD), Informatica MDM tool & Microsoft Visual Studio. --Denmark-IT migration (telecom domain), Systems Integration Testing: Providing an end-to-end SIT for different systems like web services using SOAP UI, Hybris based web portal testing, MSCRM and data validations testing. --Water supplier Master Data Management, ETL Testing: Worked for a firm that supplies drinking water and provides drainage and sewerage to various parts of UK as a part of data validations team on oracle TOAD. --Oil and gas firm of UAE, Regression Testing: Worked for an engineering, procurement and construction company as a part of ETL, data validations team for the 4th regression cycle of the SQL Jobs on Microsoft SQL server.


MBA- IT Business management at Symbiosis International University, Pune

May 2014 - Feb 2016

B.Tech. - IT at Guru Gobind Singh Indraprastha University, Delhi

May 2007 - Apr 2011

Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...