Kanwarpreet Singhoberoi

Senior Research Manager at IMRB International

New Delhi Area, India

IMRB International

1000 /30mins

Short Biography

• PGBPM (Marketing) with 3 years of experience in Market Research. Presently working as Senior Research manager with IMRB International, a part of Kantar group. • Strong analytical / logical skills and an interest in understanding consumer's psychology drew Kanwarpreet towards research & consumer insights . • He has worked on several high priority strategic studies like Market segmentation, Simulated Test Marketing, Pricing research, Usage and Attitude study, and Product tests. • A creative thinker with excellent presentation skills helps him communicate & present his ideas effectively in professional world • A self- motivated professional, believes in getting the best results for the organization , within time and also expect the organization to throw the best possible opportunity/ challenge at him.

Experience

Senior Research Manager, IMRB International

Apr 2013 to Present

Responsible for executing consumer research study projects which include: - Understanding key business issues of the clients to make proposal, Research design & Methodology - End to end project management by coordinating with data collection & preparation teams - Reading, analyzing and interpreting data, detecting trends, and developing reports which aids client in problem solving and developing strategies

Education

PGDM ( Marketing / International Business), FORE School of Management

May 2011 to Jun 2013

B. Tech ( Electronics and Communication Engineering), IP Universtity

Jul 2007 to May 2011

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