He is a person to be case studied by marketers to learn marketing.
Just observe how he won the trust of majority of Indian population - Youth. He made Indian environment better for entrepreneurship and innovation by initiating several projects like StartUp India, digital India and many more.
Ever imagined how he branded his name Narendra Modi to “NaMo”.
It feel cool for youth and devotional for adults. So indirectly or directly he connected majority of population with him.
And when it comes to “Chai Pe Charcha” he is connecting himself with every region of the nation and every age groups by discussing about the topics that every parents, students, athletes, artists etc care about.
Believe or not, NaMo is amazing when it comes to marketing.
What’s your say?