Category: Marketing

All things marketing to help you grow your business with actionable insights and Q&As with industry leaders.

The Secret to Building Your Employer Brand Amongst 2 Million Potential Employees

Reading Time: 2 minutesAt the time of publishing this post, the topic “Startups” had nearly 92,500 questions posted on Quora and 2.1 million followers. A young Indian techie … Continue reading The Secret to Building Your Employer Brand Amongst 2 Million Potential Employees

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Everything I learned about email marketing from sending 10 million email campaigns

Reading Time: 5 minutesWhether it’s to engage dormant users who downloaded your app, distribute your content or get users who abandoned cart on … Continue reading Everything I learned about email marketing from sending 10 million email campaigns

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4 web design tricks for a high converting website

Reading Time: 4 minutesA high converting website is a dream come true for any small business. Even with minimal traffic, a high converting … Continue reading 4 web design tricks for a high converting website

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A comprehensive guide to using emojis in your email subject lines

Reading Time: 4 minutesAs a startup you are always trying to get people to open your emails, making it of utmost importance for … Continue reading A comprehensive guide to using emojis in your email subject lines

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6 things that no one tells you before launching your first Facebook Ad campaign

Reading Time: 5 minutesWhen I set up my first Facebook Ad Campaign roughly a year ago, I was excited. However, after having burnt … Continue reading 6 things that no one tells you before launching your first Facebook Ad campaign

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Essential tips to become a Hootsuite power user

Reading Time: 4 minutesHootsuite is one of the many SMMTs (Social Media Marketing Tools) that social media marketers use to handle their business’ presence … Continue reading Essential tips to become a Hootsuite power user

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3 email marketing strategies that will 2x your website traffic

Reading Time: 4 minutesSpending money on an Email Marketing Strategy for your small business can feel like throwing money into a blackhole; throwing money … Continue reading 3 email marketing strategies that will 2x your website traffic

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