Graduate Research Assistant in NLP at National Center for Supercomputing Applications
Sep 2017 - May 2018
• Processing, managing and analyzing Social Media Posts from multiple sources using ML and NLP. • Classifying social media posts related to skin diseases like Acne, Psoriasis, and Skin Cancer to understand the interaction between patients, doctors and pharma companies. • Working as part of a distributed team including clinical faculty, medical students, and social scientists at UIUC and Clemson University. • Data sourced from Adobe Social and Salesforce’s Radian6 social media analytics tools. • Implementation involves these skills: Natural language processing, Machine Learning, descriptive statistics, Python, R.
Data Scientist at ZS Associates
Jun 2015 - Jun 2017
- Conversion of Marketing Mix Analytics platform from SAS to R for the world’s biggest pharma company using Econometric techniques of Mixed Effects Modeling. - Worked on Panel data regression, Mixed Modeling and Promo Mix Analytics. - Classification of campaign offers across industry using XGBoost on offer content data. - Analyse the flow of Medicare claims for a client's call centre hub using Prais-Winsten estimation. - CHAID Analysis for determining the key drivers leading to market adoption of a cardiovascular drug. - Segmentation of HCPs for the drug of a client in the Hepatitis-B market. - Next Best Engagement for determining what promotion content needs to be sent to target HCPs through which channel at what time. Implemented the pipeline algorithm: Deep Collaborative Filtering, Dynamic Time Warping, Genetic Algorithm in R. - Facilitated training sessions in R programming language, covering basics of R, data processing and visualizations. - As a part of the Campus Beats initiative, I have organized pre-placement sessions for BITS Pilani Goa. - I have conducted training sessions in R for new and current employees, consisting of basics of R, visualizations and data processing.
Business Analyst Intern at IMImobile
Jun 2014 - Dec 2014
• Customer acquisition solutions for a major MBA college to increase the student turnover rate. • Customer engagement solutions for a consumer goods company. • Handled the reports generation and automation using Yellowfin, for various clients. • Market research for a chain of convenient stores of Australia, a leading Agrochemical company and assisted in designing loyalty programs for the same. • Sentiment analysis of the twitter data for firms by giving the sentiment score based on the tweets using R and also provided the solution to increase the customer satisfaction. • Retailer connect model for suggesting the nearest retailer store to the customer using k-d tree • Did clustering of users in a particular service and provided them with recommendations. • Optimization of the keywords for leading bulk SMS provider using Google Ad words • Revenue enhancement and customer retention for major telecom operators in India using churn prediction and survival analysis.
Master's Degree. Data Science at University of Illinois at Urbana-Champaign
Jun 2017 - Jul 2018
BE (Hons), EEE at BITS Pilani - Goa
Jul 2011 - May 2015