I am an experienced Marketer with almost 12 years of experience backed with MBA degree from MDI Gurgaon and CA / CS inter degrees. . Out of these 12 years, my first stint was 9 years long with Bharti Airtel. I had been part of Bharti Airtel limited since campus and must acknowledge the value-add that the organization has gifted me with. Had done various roles within Airtel in Strategy, Planning, Analytics, Pricing and Consumer insighting verticals. I had also been part of various cross functional strategic projects for the company, identifying the critical growth levers and potential opportunity areas for the company through timely and precise business analytics / consumer insights and strategic inputs (including the fastest growing startup within Airtel – DTH Business).
After Airtel, I moved to one of the leading e-commerce companies in India - Snapdeal.com as Head, Mobile Marketing and then got promoted to Head, Online Marketing. Saw hyper growth in Snapdeal during the 1 year 9 month stint that I had there. Great learning about Growth and marketing.
Post the learning experience in Snapdeal, I moved into OYO as head of APP P/L. Later I moved in as VP, Growth & Marketing. Currently working on growing overall online business for OYO through various Digital / offline marketing and growth interventions.