Subhash .

e-commerce professional with experience in marketing and analytics

Bengaluru Area, India

250 /30mins

Short Biography

* 17+ years experience in the retail (online and offline) and consumer goods (FMCG) industries across the UK, USA and India. * Worked in online start-ups - e-commerce, ad-tech and classified - over the past 10 years * Hands-on experience in category management, online marketing, and web analytics. * Understand start-up growth challenges, path-to-profitability planning, marketing under constraints. * Built high caliber teams in the areas of online marketing, optimization, web analytics and category management.

Experience

Vice President - Digital Marketing, an e-commerce company

Mar 2015 to Present

Vice President - Optimization and Operations, Big Data AdTech start up

Dec 2012 to Dec 2014

Established the optimization and the operations function P&L ownership Led product management team Worked with marquee e-commerce and travel clients across China, Japan, SEA, ANz, ME, LATAM and India on their digital performance marketing campaigns

Head - Tesco Direct (Special Projects - Digital Initiatives), Tesco

Mar 2009 to Nov 2012

Education

PGDM, IIM Calcutta

May 1998 to Apr 2000

B. Tech, College of Engineering, JNTU

May 1994 to May 1998

image/svg+xml
Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...