Sr. Content Writer at Uppercut Creative Solutions
Feb 2018 - Present
•Rewrite published online articles and make necessary changes to content based on current trends. •Write and edit articles on different topics including lifestyle, current issues, science & technology and ensure they meet publishing standards. •Supervise a team of content writers and copywriters
Content and Quality Lead at INTEGRITY DIGITAL MEDIA
Aug 2012 - Oct 2017
•Editing content and provided feedback to writers for improving quality and user experience and ensure it meets all SEO standards. •Perform extensive web research to collect pertinent data and coordinate with site owners for guest posting and media buying from time to time. •Collect and collate necessary secondary data from both the Internet and data producers for a particular research topic
Assistant Editor at EXPEDIENT INFO MEDIA PVT LTD
Feb 2010 - Jul 2012
•Develop and manage content for websites and blogs on Health, Technology and Travel, Education & Careers and other niches.•Create customer email marketing system and retention platform that increased sales by 10 per cent.•Establish a database of more than 200 prospective media buyers and improved sales through media buying.
Content & Quality Analyst at APEX COVANTAGE
Jul 2007 - Jan 2010
•Optimize reference database for academic publishing, manufacturing industries and a database of suppliers for industrial products in the U.S. •Supervised a team of content writers and copywriters. •Analyzing and refining author abstracts for scholarly and popular publications for a major U.S. publisher of databases for libraries.
Corporate Communications at Tata Teleservices Limited
Mar 2004 - Jun 2007
•Write email messages and design the layout of such messages for marketability. •Address issued raised from the front-end and forward them to respective teams before resolving user complaints based on billing, usage and connectivity.
Bachelor's Degree in English at Madurai Kamaraju University
Feb 1998 - Feb 2002
B A in English literature