An accomplished, senior marketing professional with extensive digital media, content management, business operations and customer service experience. •Ability to nurture & grow a business, evaluate opportunities & risks & also deliver innovative solutions to challenges.•Experience in strategic planning & qualitative & quantitative research.•Proven ability to drive record-high marketing campaign response rates & execute successful product launches.•Having the commercial & visual awareness to drive sales, manage profit & loss.•Proficient in public relations, sales promotion &visual merchandise
Freelance Digital Marketing Strategist & Content Writer, Project Basis-I.T.Companies, E-commerce Sites & Education Portal
Mar 2016 to Present
Responsibilities: Creating relevant content on project basis for client to create interest for consumers, plus answer any of their questions and possibly convert them into a customer. Having a deep understanding of consumers and what motivates them online. Having great research, organizational, and learning skills. Good experience with online marketing. Created content for: Core Website Copy, Blogs & News Articles, Social Media Posts, Content for Banners, Product descriptions/Data sheets, E-mail campaigns, Company bios etc. • Digital Marketing, Email Marketing, Creating & managing Blogs and Digital strategy. • Mobile Marketing. • Running different Facebook Paid Advertising Campaigns. • Managing online brand and product campaigns to raise brand awareness. • Managing the redesign of the company website. Improving the design & content of the company website. • Conducted extensive research on the Internet to help with providing factual statistics into the articles. • Wrote interesting posts for the company’s various clients’ Social media Accounts. • Writes communication briefs, ensuring that creative & media are effectively integrated. • Writing answers for varied subjects for the American Students. • Edited newsletters and various online promotional pieces. • Plan, manage and execute paid social campaigns across a series of platforms, including but not limited to account setup, strategy development, organization, and management. • Collaboration with designers to create visual assets. • Providing consistent, concise, accurate internal and external communications. • Demonstrate a commitment to the technology industry staying educated on the new regulations, client’s product solutions changes, innovations and trends.
Head of Marketing & Operations Department, A.V.Enterprises
Feb 2016 to Present
Branding, Buyer Communication, Social Media Marketing, Content Writing & Editing, Advertising, Designing, Market Research, Operations • Selling on E-Commerce Websites • Corporate Tie-Ups • Buyer Communication & Vendors Mgmt • Team Mgmt • E-Mail Marketing • Website Designing & Content Writing • Brand Management • Prepared well aligned Process Flow Charts to be followed without any gaps by team members. • Gave different Product Packaging Ideas