Domestic and International Business Development, Sales & Marketing of pharmaceuticals, veterinary, vaccines & nutraceuticals since 26 years.
Key areas of expertise include growth strategy, go-to-market strategy, business planning, feasibility analysis, customer experience management, sales-force effectiveness, business process improvement and effective cost management.
Have successfully conceptualized, launched, managed and motivated commercialization teams within a matrix and multi-cultural business environment. Hands-on experience in B2C/ B2B segments & good inter-personal skills enables me to strategize and grow business rapidly.
Countries worked: India, UK, USA (nutraceuticals), Philippines, Vietnam, Thailand, Hong Kong, Sri Lanka, Myanmar, Pacific Islands
~ Launch and managing new business
~ Prescription to OTC switch
~ Strategic Marketing
~ Marketing & Sales – International & Domestic - Trade/ Institutions/ Government.
~ Business Development (In-licensing & Out-licensing)
~ Direct to Customer (D2C) Marketing - Mail-orders, e-,marketing, Tele-sales/ marketing
~ Sales Force Effectiveness – Skills, Knowledge & Attitude
~ Clinical Research