Gaurav Singhal

Entrepreneur | Speaker| Digital Marketing Specialist

New Delhi, Delhi, India

Summary
Trainer Digital Transformation Digital Marketing Strategy
Mr. Gaurav Singhal is a global face as an International Digital Media Consultant, Corporate and Academic Trainer and is a virtuoso in ideating peerless Search Marketing Strategies. Founder of the leading Digital Media Agency of India, Blue Digital Media Pvt. Ltd. and another company in Malaysia for South-East Asian market, Blue Digital Media (M) Sdn. Bhd which works on several brands from China, Malaysia, Indonesia and Singapore, Mr. Singhal has-

• Conducted more than 50 Digital Marketing Training Programmes in India, UAE and Malaysia

• 16 years of intense Digital Marketing Experience with ingenious proficiency in Paid Search Marketing

• Corroborated record in Branding and ROI focused Digital Marketing Campaigns for more than 50 highly regarded national and international brands

• Successfully handled search-advertising campaigns for Microsoft, Visa, Motorola, General Motors, LG, Reuters, CitiFinancial, Adobe, Skoda, Reebok, Kingfisher Airlines, Makemytrip.com, Monster, Oberoi hotels, Reuters, IPLT20, Aviva, Apollo DKV, Philips and many more

• Conducted On-Campus Training Workshops at WINC, University of London Affiliated Campus-UAE, Skyline University College-UAE, IILM-Gurgaon, Lovely Professional University-Punjab, Indraprastha University-Delhi etc

• Governed Corporate Workshops at Westford School of Management-UAE, UAE Exchange, Abu Dhabi-UAE, All India Management Association-New Delhi, S.P. Jain School of Global Management-UAE, Philips India etc

• Been an orator at events in Victoria College-UAE, Hindustan Times – Real Estate & Digital event, Fortune Institute of International Business-Delhi, Sharda University-Noida, Internet Marketing Simplified-Kochi, Digital Day at IMT Ghaziabad and at many other places on areas encompassing Entrepreneurship, “Start-up” India, Marketing strategies, etc

• Been supporting Prime Minister Narendra Modi initiated Digital India Campaign launched by Government of India, for spreading digital awareness within rural markets too
Services
Digital Marketing Consultation

Time to consult if anyone really looking what to do next in digital marketing. I take a step by step approach.

Experience

Co-founder and CEO at Blue Digital Media (M)

Aug 2015 - Present

Responsible for Business Operations for South Asia region. Majorly includes Malaysia, Singapore and Indonesia.

Founder & CEO at Blue Digital Media Pvt. Ltd.

Sep 2009 - Present

Digital Marketing agency focusing on Creating value services and Internet products.

Asso. Director Search at Quasar Media, Part of WPP group company

Jan 2007 - Sep 2009

Quasar Media, is part of WPP Group (one of the world's largest communications services),is the largest digital media and e-solutions company in India, engaged in online media planning & buying service. Devising Strategies for topmost brand campaigns - national and international. Innovated one of first few Google API technologies for Reebok in India. Successfully handled search-advertising campaigns for Microsoft, Visa, Motorola, General Motors, LG, Reuters, Citifinancial, Adobe, Skoda, RBK, Kingfisher Airlines, Makemytrip.com, Monster, Oberoi hotels, Reuters, IPLT20, Aviva, Apollo DKV and many more…

Marketing Head at Koenig Solutions Pvt Ltd

Nov 2002 - Jan 2007

Koenig Solutions is an IT Training and Certification company. The organisation has clientele from every part of the world majorly from Europe, USA, Australia and Middle East. Responsibilities: • Planning, designing and implementing overall marketing strategies. • Leading 5-member online marketing team and executing number of marketing related processes with colleagues located in all the branch offices. • Directly responsible for Search Engine Optimization of www.koenig-solutions.com and website promotions for company clients. • Finding new channels for online marketing, analyzing specific areas to advertise, creating campaigns (Banner Ads) with support of designing team. eg: on Jobserve.com, totaljobs.com. • Analyzing campaign performance & ROI and drawing conclusions for further campaigning. • Reporting for total marketing expenditure and related business growth. • Extensively working with Google Adwords • Analysing total website traffic, with or without Campaigns. • Maintaining website as Web Administrator for www.koenig-solutions.com. • Performing regional marketing activities in different regions of the world (eg: UK, USA, Europe, UAE). • Communicating with all representatives. Preparing and sending all marketing material required by them for example brochures, presentation, company profile, etc. • Online marketing on various regional job sites. Negotiating for the best price, creating banners text, links etc. • Creating mailers, posters and send across to Corporates. • PPC on Overture, Looksmart; creating and selling out IT Training as products on ebay. • Recruitment for marketing team.

Associate Web Promoter at Value One

Jan 2001 - Oct 2002

Promoted CRM solution e11, globally. Successfully attracted US Govt. departments and banks of Australia with online marketing technique. Certified Internal Lead Auditor of ISO 9000:2001. • Business Development for Web Hosting business. • Managing client relationships and facilitating effective communication with national and international clients. • Member in relevant investigation: Business development, project scheduling, people management, presentations, recruitment, customer relationship. • Support product lines in pre-sales activities such as tenders, proposals for customer solutions, presentations, demos, etc. • Handling a two member techno-commercial team for various aspects of Web Promotion. • Testing of the products before implementation at client side (e11 - eCRM at Environmental department, City of San Jose, Govt. of United States).

Education

MDP - Marketing Management High Performance at Indian Institute of Management, Calcutta

Apr 2006 - Apr 2006

PGDCA, IT-Distance Learning at Kurukshetra University

Mar 2001 - Feb 2002

BCA, IT at Institute of Management and Research

Mar 1998 - Feb 2001

Vice President for college Group Activist in Organizing committee in College

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