Arun Pandidurai

Digital Marketing Consultant

Bengaluru Area, India

Summary
Google AdWords & Analytics Mobile Marketing SEM Digital Marketing
I have been into Digital Marketing right from my time at IIM Udaipur. Post MBA, I Co-founded a food tech business in Bangalore. I handled the marketing and operations there helping the business to grow from scratch to 3000 orders a month. Later i worked with a startup called English Dost. Took the install base from 100K to 1 million with a healthy DAU. Currently owning the UA for Ola through paid Digital Channels.

I have hands-on experience in all digital channels - Google, Facebook, Ad Networks, DSPs, Attribution Platforms etc. Have experienced the constraints in a startup environment personally as well and hence can guide a startup better.
Experience

Digital Marketing Manager at Ola (ANI Technologies Pvt. Ltd)

Apr 2017 - Present

Education

Marketing at Indian Institute of Management, Udaipur

May 2013 - Feb 2015

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Push pixels...
Shovel coal into server...
Create mockups...
Defend the wall...
Draft storyboard...
Disrupt an industry...
Achieve profitability...
Become a unicorn...
Become Batman...